The Pitching Bible
  • "Brilliant advice. We should all have Paul on speed dial"
  • "Pitch Up" shows jobseekers how to develop their own brand to compliment and fit in with the brand the recruiting company is aiming to create.
  • "If you are in sales or if your business or personal life depends on great communication, then you need the Pitching Bible by Paul Boross."
    Tom Ziglar, CEO, Ziglar Inc.
  • "Problems with pitching or presenting? Paul Boross is your man"
    Real Business Magazine
  • "Boross is the boss when it comes to learning the know-how of successful, effective and memorable pitching"
    Gavin Duffy - Dragons' Den Ireland
  • "Paul Boross is hugely talented and very popular. He has, without doubt, reached the very top of his profession."
    Mike Myers, Actor/Comedian/Producer (Shrek, Austin Powers, Wayne's World)
  • "Paul is passionate about his subject and his enthusiasm is contagious"
    Debbie O’Sullivan, senior industry manager, Google
  • "Highly Recommended"
    Daily Mail
  • "What The Pitch Doctor teaches can be used by anybody, in any area of life"
    2009 Entertainment Master Class participant
  • "Paul is an immensely accomplished trainer. He knows his subjects inside out and understands that every great manager needs to slow down sometimes in order to go faster in the long run"
    Carl Honoré, international speaker and bestselling author of ‘In Praise of Slow’
  • "Paul can do it all, from motivational speaking to keynote presentations, from one-to-one coaching to group training"
    David Rose, former creative director, Walt Disney International Television, channel editor, Nickelodeon, and producer of Mrs Henderson Presents
  • "Working up a pitch? Check out The Pitch Doctor, a true meister"
    Dr Ayan Panja, BBC TV series’ The Health Show and Street Doctor
  • "Paul is an excellent skills coach, amongst many other things, and uses his humour and intuition to help people maximise their ability"
    Dr Ayan Panja, Star of BBC 1 series Street Doctor
  • "I highly recommend Paul Boross"
    Dr Richard Bandler, co-creator of NLP
  • Inspiring, motivating and fun, Paul has developed our team and our skills in a positive and enjoyable way
    Eivind Landsverk, Program Director TVNorge AS
  • "Can’t close those deals? Learn the Seven Secrets of a Successful Business Pitch. The Pitching Bible is great advice on sales and life"
    CNBC – Bullish On Books
  • "The Pitch Doctor is to communication what Delia is to cookery"
    Ainsley Harriott, TV presenter and celebrity chef
  • "You were amazing, inspiring and brilliant!"
    Ellie Springett, Communications Director, Virgin Unite
  • "The Pitch Doctor has been directly responsible for us winning new business"
    Gavin Wheeler, joint managing director, WDMP Advertising
  • "The thing about The Pitch Doctor’s training is that it works. It’s not quite magic — but your results will be"
    Ian Haworth, chairman and global creative officer, WWAVRC Rapp Collins
  • "I highly recommend it"
    Jeff Ford, Director of Programmes, Channel FIVE
  • "Our international participants describe Paul as 'an excellent trainer', 'a great lecturer' and 'brilliant'."
    John Gough, head of programme, Entertainment Master Class, The Format Academy for Entertainment Television
  • "With humour and skill, Paul Boross enables people to make significant and important changes in their lives"
    John La Valle, President of The Society of NLP and co-author of Persuasion Engineering
  • "Your sessions were fascinating and feedback has been excellent."
    John Marshall International Trade Adviser, Digital Media, UK Trade & Investment
  • "The Pitch Doctor is the communication expert's expert"
    Jon Briggs, owner, Excellent Voice Company and voice of BBC TV’s The Weakest Link
  • "Paul is a fantastic pitch doctor... obtaining excellent results"
    Laurine Garaude, Director of TV Division - MIPTV, MIPCOM at Reed MIDEM
  • "We could not have obtained such excellent results without your participation"
    Lee, Jae Woong, president and CEO, Korea Creative Content Agency
  • "We called in The Pitch Doctor — and we estimate that we’ve had a 75% increase in our pitch rate as a result"
    Les Hughes, managing partner, STEEL
  • "The Pitch Doctor does 'entertrainment' better than anybody in the business"
    Lindsay Duthie, head of development, ETV
  • "It’s fun, it’s entertaining...you will learn a great deal without even realising it."
    Neil Mullarkey, Director at ImprovYourBiz and Co-founder of The Comedy Store Players
  • "If you want to know how to present your message so that it grabs the other person’s attention, excites them and wins them over... Paul Boross is your man."
    Owen Fitzpatrick. Psychologist Co-author Conversations with Dr Richard Bandler Creator of The Charisma Bootcamp
  • "If you want the best results, you hire the best – Paul Boross is the best."
    Paul Heaney, managing director, Cineflix International
  • "The Pitch Doctor is one of the good guys. It's always seemed obvious to me that if you want the best results, you hire the best"
    Paul Heaney, managing director, Cineflix International
  • "The Pitch Doctor rises to any occasion and always exceeds expectations"
    Paul Provenza, Director of the hit film The Aristocrats and Presenter of The Green Room with Paul Provenza on Showtime
  • "They take time management techniques they would normally use with sports stars and captains of industry and turn them on ordinary, shambolic people with dramatic and encouraging results"
    Radio Times
  • "The battery of tricks and insights that Boross and Thomson use can be almost spooky. In one programme they coach a woman to double her reading speed in just 20 minutes – so quick that the director was worried that the viewers wouldn’t believe it"
    Radio Times
  • "The Pitch Doctor has the unique ability to turn a mundane business pitch into a work of art"
    Rupert Ashe, managing director, Video Jug and owner, Wall House Consulting
  • "In an industry where every meeting counts, Paul provides an invaluable service"
    Steve Blame, freelance writer, format developer and former MTV news editor and presenter
  • "The Pitch Doctor is an inspirational coach and motivational speaker"
    Sue Rider, Owner, Sue Rider Management
  • "Paul delivers excellent programmes with great aplomb... a fun learning experience."
    Terry Jones, Senior Learning & Development Business Partner at Google
  • "A master class in verbal communication"
    The Daily Express
  • "Speed Up, Slow Down is the latest reality show for our time-poor generation and, barely halfway through it’s six-week run, is already a huge hit with BBC2 viewers"
    The Daily Express
  • "Paul Boross is a man who can make you laugh while dramatically changing your life for the better"
    The Politics Show, BBC
  • "Paul Boross is a man who can make you laugh while dramatically changing your life for the better"
    The Politics Show, BBC TV
  • "Jaw-droppingly simple but fabulously effective"
    Time Out
  • "Jaw-droopingly simple but fabulously effective"
    Time Out
  • "Paul's training is inspiring, motivating and fun. That's why we invite him back again and again"
    Trond Kvernstrom, CEO, Monster Entertainment AS
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The Surgery

How we help you to win

Prepare • Practice • Present

The best pitches, like the best jokes and the most effective stories, are based on a rule of three. With pitching, the three cardinal rules are message, structure and preparation.

Rule number one: isolate your core message

Give your pitch backbone and impact by:

  • Identifying the pitch-winning factors from your client’s perspective
  • Reviewing and refining what you are promising to deliver
  • Inserting words and phrases that will resonate with the client
  • Ensuring that your message relates to your client’s agenda
  • Aligning your pitch with your client’s view of the future
  • Clearing away any clutter that is obscuring your message
  • Writing — or letting us help you rewrite — your script to reflect the above

Rule number two: identify optimum pace, length and structure

Make your pitch entertaining, compelling and memorable by:

  • Emulating proven pitch-winning structures
  • Seasoning your pitch with memorable moments
  • Introducing humour into your pitch to enhance the message
  • Rehearsing, rehearsing and rehearsing
  • Injecting energy into your presentation by adopting performance techniques
  • Scrutinising your pitch structure to identify the points of weakness
  • Using PowerPoint to seduce, rather than sedate, your audience
  • Employing psychological tools to create a positive and lasting impression

Rule number three: prepare your ‘pitchers’

Work alongside your sales executives to:

  • Achieve a solid-gold pitching state
  • Develop instant rapport techniques
  • Construct a balanced pitch-winning team
  • Create an image of a team that works together — and wins together
  • Unleash individual talent
  • Encourage the belief that a team is greater than the sum of its parts
  • Instill confidence via rehearsal and preparation sessions
  • Encourage regular training to refresh skills and renew techniques
  • Acquire life skills that can be taken into any pitch situation
  • Show how to influence with integrity
  • Create a personal pitching template

And that’s not all. We like to think our training is a gift that keeps on giving. A visit from The Pitch Doctor isn’t just a short-term cure; it’s a long-term, life-changing experience. We don’t swoop in, tweak a few slides and disappear. We work alongside you and your team from concept to delivery. We share our knowledge, experience and insights. We infuse you with energy, enthusiasm and confidence. And we leave you with skills that you will be able to use time after time, pitch after pitch.

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